Elegity

Brand Naming Visual Identity

Elegity

Problem.

In July 2021, we were approached by Virenkumar Ghamande to name his new retail and outlet brand in dry fruits.

Solution.

The client had several names but could not get a trademark. We knew we could do so much with a new word. In the dry fruits industry, a luxury name goes a long way. This name captures the sense of premiumness of the products. We successfully delivered the trademark and a matching case .com domain.

Task

Naming a luxurious retail brand for dry fruits in India & Dubai