Daylove

Brand Naming

Daylove

Problem.

In 2023, we were hired by Akash Khanpara from Hari International, Gujarat to name their new sanitarypad brand.

Solution.

We wanted a name that was easy yet fun. We thought of many names, did trademark screening, and presented the company with multiple options. But the name that was the leader amongst them was Daylove. A two word abstract name that speaks about loving yourself and having utmost care towards yourself. This name has a sound, that remains memorable.

Task

Naming a sanitarypad brand

  • Skills

    Linguistics, Sound Symbolism

  • Client

    Hari International

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