• Brand Naming, Visual Identity

Naming a Logistics Company: Belorg

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Problem.

In 2023 we were hired by Anil Kotadia to name a warehousing and logistics company in India. But the company was looking for a name, that is coined instead of common names around logistics.

Solution.

We wanted the name to reflect power, and Belorg was well-suited for the company. Here the name was inspired by the words “Be” and “Lorg” which means to discover, and at the same time it had a similar sound to “Being Large”. Based in Navi Mumbai, now the company is well-performing, and we believe the name brought its own charm to the table.

Date

  • 2023

Skills

  • Linguistics, Sound Symbolism, Illustration, Market Insights, Trademark Evaluation.

Client

  • Anil Kotadia
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The team at Tiepograph created the name Soventis for our import and export company, and everyone has been loving it. The process with them was smooth and straightforward.

Kushal Patel

Soventis