Problem.

In January 2022 we were approached by Punit Goyal to name their sports footwear brand.

Solution.

This brand was priced more economically. Hence targeting mass audiences. We wanted a name that was easier to pronounce and short. Acliv is a portmanteau of Active and Living. A 5 letter word that is doing excellent in the market and already got registered under trademark. Acliv evokes a feeling of oneness and agility. The client loved how the named sounded and could see why we crafted this name for them.